About 3v3UK
The 3v3 World history started back in 2004 and 20 years later we have formed partnerships with some of the biggest clubs in the world and many more within our local grassroot community
Discover our team at the 3v3UK HQ
Michael Melvin
Co-founder and Managing Director at 3v3UK.
Anders Wennesland
Co-founder of 3v3UK and founder of Bazookagoal and Airpitch Football
Amy Melvin
Marketing and Communications Coordinator
Our Mission
To accelerate the development of 3v3 football format with the help of franchisees all over the country. We will continue to organize big tournaments as a marketing platform for the brand and to promote the franchise programme.
3v3 UK has worked and consulted with The English FA on the Future of Youth Football project with the aim to make 3v3 mandatory game format for the youngest age groups.
How our passion has evolved over the years...
And we are only just getting started...
2008
Already in 2008, we did the first test of 3v3 games at the Umbro Cup 2008 in Manchester and then arranged the first official 3v3 UK tournament at the Manchester International Cup in 2015.
2019
The company went on to organise a range of large-scale 3v3 events, including UK national finals at Liverpool FC Academy in 2019, and Manchester City FC Academy in 20202021
In 2021, we joined forces with Europe’s most experienced 3v3 tournament supplier, 3v3europe.com, taking on the master franchise for the UK.
2023
Our first event with the Premier League for the u9 Welcome weekend, such an enjoyable event the asked us back for the third time in 2025!Watch here
2025
With 1000s of tournaments now under our belt and 15 UK licenses, 3v3UK Maxed out St. George's Park for the 3v3UK Nationals 2025 with 223 teams, 847 players and over 2000 spectators across the day!
Our latest blogs
Check out our experienced coaches with in the 3v3 World company think: